
Origin
Rooted in Bashu
A regional story at the beginning
Shu brocade, lacquer craft, the Sun Bird and the panda are distilled into texture, colour and rhythm, forming a distinct identity for GOLDEN PANDA EXPRESS.

Brand Story
Bashu heritage, reimagined through contemporary Eastern hospitality
GOLDEN PANDA EXPRESS draws on Bashu culture and the Eastern art of welcome. Rather than recreating a historic interior, it uses contemporary materials, proportion and function to let culture live naturally within a comfortable rail journey.
The train is more than a way to reach a distant place. It is a moving setting for culture, landscape and human connection.

Origin
A regional story at the beginning
Shu brocade, lacquer craft, the Sun Bird and the panda are distilled into texture, colour and rhythm, forming a distinct identity for GOLDEN PANDA EXPRESS.

Design
Restrained, tactile and warm
Burgundy, walnut and champagne gold establish a composed palette, while cultural references enter through clean and contemporary detail.

Hospitality
Considered living, placed on rails
Private suites, two themed dining carriages and layered public spaces create a complete stay in which movement itself becomes a destination.
Explore the TrainBrand Story
Bashu heritage, reimagined through contemporary Eastern hospitality
GOLDEN PANDA EXPRESS draws on Bashu culture and the Eastern art of welcome. Rather than recreating a historic interior, it uses contemporary materials, proportion and function to let culture live naturally within a comfortable rail journey.
Burgundy, walnut, champagne gold and ivory create a warm and quietly confident visual order.
Textures inspired by Shu brocade and lacquer work allow heritage to be felt through material and detail.
A clear balance of privacy and openness, quiet and gathering, supports the changing needs of a long-distance stay.